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Get vaccinated in India and enjoy discounts from McDonald's, Grofers, DTH, and others- Know more here!

Get vaccinated in India and enjoy discounts from McDonald's, Grofers, DTH, and others- Know more here!

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From discounts to bigger savings, businesses offer incentives to customers to get vaccinated From discounts to bigger savings, businesses offer incentives to customers to get vaccinated

NEW DELHI: When India launched its COVID-19 immunisation campaign in January, few people expected that a vaccine would not only protect them from the deadly disease, but also provide them with discounts on their favourite foods, additional grocery savings, and even a greater rate of interest on bank deposits.

Private enterprises are offering a variety of incentives to their consumers in way to motivate individuals who are unwilling to take the vaccine and to assist speed up the vaccination process in a country reeling from the pandemic's deadly second wave.

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Experts have cautioned that if a large number of individuals are not vaccinated quickly and Covid-appropriate behaviour is not followed, the third wave of the pandemic might strike the country within months.

COVID-19 has claimed the lives of 3,88,135 people in the country so far.

McDonald's India (North and East) has introduced the 'We Care' promotion on its mobile app, allowing vaccinated customers to take advantage of special offers such as a 20% discount on a minimum order of Rs 500.

Customers must upload their vaccination certificates to the app's 'Got Vaccinated' tab to receive the perks. They will then receive an offer code that they may use when placing an order. The deals are available for delivery, takeout and dine-in.

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“Vaccination is an essential step in our country's pandemic fight, and it needs all of us to work together and do our part, which includes encouraging others to be vaccinated”, according to the Rajeev Ranjan, COO, Connaught Plaza Restaurants, which operates McDonald's restaurants in North and East India.

“We are pleased to contribute to the greater cause in our unique way as a brand with a strong connection to people”, he added.

Several more eateries in Delhi and Gurugram are running similar promotions to encourage people to get vaccinated.

While such offers may appear to be targeted to increase brand business, companies want to use them to convince those who are on the fence about buying anything.

Grofers, an online grocery retailer, has teamed up with UNICEF to promote COVID-19 vaccine "for the public interest."

Grofers SBC is a premium loyalty programme that allows customers to take advantage of additional savings and privileges like as lower prices, priority delivery slots, and early access to sales.

After uploading the details of their vaccination on the company website, DTH service provider Dish TV is delivering free "one day worth of entertainment" to its clients.

Hospitals and nursing homes that treat Covid patients can get a free month's subscription from the company.

According to the sources, the scheme is only available till December 31.

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Edited By: Admin
Published On: Jun 22, 2021